Product Application Engineer (Pre-Sales)

Our client is a leading international provider of energy and industrial automation solutions and is looking for a capable Product Application Engineer to provide Pre-Sales support to customers for the company’s industrial automation architectures and solutions.


The Product Application Engineer (Pre-Sales) will:

  • Identify the needs of the customer, review tender specifications, and develop the optimized solution to recommend to the customer
  • Promote the company’s offers to new customers and convert them to use the company’s products
  • Assist and give technical sales presentations at industry events like Exhibitions, Seminars, and Roadshows
  • Conduct technical training to System Integrators, End-users, and Machine Makers
  • Provide technical advice to Quality, Service, and Project departments as the subject matter expert.


  • Diploma / Bachelor Degree in Electrical Engineering, Automation or equivalent
  • At least 5 years of relevant work experience. Proven track record in pre-sales strongly preferred
  • Ability to design and present Industrial Automation and Process Control architectures to suit the needs of the customer
  • Ability to communicate benefits and differentiating features of the recommended solution in an effective and convincing manner to customers
  • Strong technical knowledge in:
  • Automation technology (standards, solutions, competition offers)
  • HMI, Motion, Servo Controllers, SCADA & Hybrid DCS, Industry 4.0 / IIOT, Servo Motor, HMI SERCOS, EtherCAT
  • System Architectures and Platforms
  • Networking and Industrial Communication (performance, limits, connectivity)
  • Automation System Migration from / integration with legacy systems
  • Attention to detail, self-starter, and result-oriented
  • Able to work under pressure under tight deadlines
  • Strong computer skills and command of English

Interested candidates are to submit their resume with current and expected salary, notice period, and reason for leaving. We regret that only shortlisted candidates will be notified.

Reg: R1104641 Agency Lic: 06C4985

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