Director, Marketing Automation

  • Posted 3 months ago

Director, Marketing Automation

Our client, a leader in the innovation sector is looking for a dedicated and energetic individual to join them as a Director, Marketing Automation. The ideal candidate must have experience conducting local implementation of Marketing Automation using Adobe Marketing Cloud within Korea, Singapore, Hong Kong, and Japan.

Responsibilities:

  • Establish and lead major programs ensuring end-to-end delivery of all projects inclusive of bringing in new and unique concepts into a business utilizing the latest state-of-the-art technology
  • Develop and contribute to the digital marketing strategy utilizing marketing automation tools (eg. Adobe Marketing Cloud) for countries in the region
  • Lead a team and work with internal Project Managers, Digital Business Analysts, and senior stakeholders
  • Conduct marketing planning, provide guidance and support inclusive of CMS usage utilizing Adobe Marketing Cloud
  • Strategize and work on enhancing the customer experience by identifying and working with new marketing automation tools (eg. Adobe Marketing Cloud) and guiding data tagging
  • Conduct risk analysis on projects in order to identify potential risks/issues while ensuring the existence of plan B
  • Design, manage and facilitate the ongoing utilization of project plans, schedules, and budgets to ensure quality completion of Digital Marketing projects
  • Ensure that the appropriate reporting related to scope and schedule has been completed in collaboration with those involved (internally and externally)
  • Conduct vendor management in order to ensure that compliance is achieved
  • Actively participate in inter-departmental collaboration
  • Timely completion of reports for country and regional digital marketing efforts
  • Ensure compliance with the company’s digital strategy in all the marketing efforts

Requirements:

  • Master’s Degree in IT/Marketing/Insurance
  • 10 years of Digital experience (past projects including Big Data are a plus) and 7 years of project/program management utilizing various development and project management methodologies (lean, agile, waterfall etc)
  • Experience in utilizing Adobe Marketing Cloud for marketing automation
  • Experience working with MS Project, Excel, Visio or other project management tools
  • Proven record of working on digital marketing projects revolving around solution implementation for improvement of customer service
  • Must possess working knowledge of SEO, SEM, Online Marketing etc along with Online acquisition, analyzing campaign analytics, and automation solutions
  • Meticulous, confident with great business acumen and leadership qualities
Submit Resume Only Back to Job Listings
Fields marked with a * are required.

We allow submission of your resume and cover letters (.doc,docx,pdf formats only)


Privacy Policy
Citadel Search Pte Ltd is committed to respect and safeguard its candidates' personal information.

Explicit Consent
By submitting your CV / resume to Citadel Search Pte Ltd, you thereby grant Citadel Search Pte Ltd permission to contact you for the purpose of providing you with career opportunities.

Storage of Personal Data
Citadel Search Pte Ltd will retain your personal data unless you personally notify Citadel Search Pte Ltd in written format that you no longer wish to be contacted for career opportunities.

Policy Modification
Citadel Search Pte Ltd reserves the right to update this privacy policy at anytime as part of our continuous effort to adopt the best business practices. We will send a notice to the primary email address specified in your contact detail if there is any significant change in the way that your personal information is processed.

If you have any questions regarding the privacy policy, you may contact us at administrator@citadelsearch.com.sg.